Cookie policy

Which cookies Yes SEO uses, why, and how to change your choice. Last updated Oct 13, 2026.

Essential cookies (always on)

These are needed for the service to work and don’t require consent.

CookiePurposeDuration
app_seoauditKeeps you logged in and protects forms against cross-site request forgery. Only set when you log in or submit a form.Browser session
rw_uidA random ID used to count free checks per day and prevent abuse. Set after your first check.12 months
rw_consentRemembers whether you accepted or rejected optional cookies.6 months

Payment cookies

When you open the checkout on the pricing page, Paddle (our merchant of record) may set cookies needed to process the payment securely and prevent fraud. See Paddle’s cookie policy for details.

Optional cookies (only with your consent)

ProviderPurpose
Google AdSenseShows ads to Free visitors, limits how often you see the same ad, measures ad performance and, if you allow it, personalizes ads. Never shown to paying customers.

These scripts are not loaded until you accept. Visitors in the European Economic Area, the United Kingdom and Switzerland are asked through a consent message before any ad cookies are used.

Changing your choice

Use the Cookie settings link in the footer of any page to change your choice at any time. You can also delete cookies in your browser settings; the consent message will then appear again.

Questions

See our privacy policy or contact us.